30‑Day Content Grid for Personal Trainers

Your ‘bulk’ is just snacks

Hook: Stop scrolling. Your “bulk” is just snacks.
Visual: Deadpan close-up → quick cut opening a snack-stuffed cupboard.
Voice Over: Your surplus is leaking in crumbs. Fifty here, two hundred there, six times. Fix it.
Overlays: 2 big meals + 1 shake • Track extras only • Drink water, then decide
CTA (on-screen + VO): DM RESET for the 7-day bulk reset.

One habit made my clients lose 3–5 kg without dieting.

Hook (on-screen): 10:00 PM — Kitchen Closed

Visual: Set a phone alarm, place water on nightstand, lights off.

Voice Over: Close the kitchen at ten. Water, brush, bed. Late snacks drop, sleep rises, cravings chill.

Overlays: Late snacks ↓ • Sleep ↑ • Control ↑

CTA (on-screen + VO): Comment HABIT for the 10 pm routine.

If your warm-up is 3 arm circles, you’re not warming up

Hook (on-screen): Arm circles ≠ warm-up

Visual: Split screen: lazy circles vs purposeful sequence.

Voice Over : Use RAMP: Raise, Activate, Mobilize, Potentiate. Three to four minutes. First set actually moves.

Overlays: RAISE • ACTIVATE • MOBILIZE • POTENTIATE

CTA (on-screen + VO): Save this.
DM WARMUP for the leg-day version.